<aside> <img src="https://hottips.imgix.net/2020/08/rob.png" alt="https://hottips.imgix.net/2020/08/rob.png" width="40px" /> A checklist to help clarify and strengthen your Landing Page pricing

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• [ ] Offer more than one pricing tier Offer more pricing tiers

• [ ] Suggest the pricing option with the best value Suggest a pricing option

• [ ] Offer an annual discount option Offer an annual discount

• [ ] Emphasize the value, not just price Emphasize the value

• [ ] Consider parity pricing Consider parity pricing

• [ ] Marketing: Use specific coupons on newsletters and social media channels eg. TwitterSummer Use specific coupons

• [ ] Experiment: Offer a discount or limit the supply of your offering for a short period Increase demand by limiting supply

• [ ] SaaS: Consider a lifetime discount Consider a lifetime discount